On 13 November 2024, EuroCham’s Vice-Chair Mr. Jean-Jacques Bouflet and Executive Director Mrs. Delphine Rousselet joined Vietnam FoodExpo 2024, organised by Vietrade and MOIT in collaboration with the EU.
At the seminar “Green Transition in Agriculture and Food Production for Promoting Vietnam Exports to the EU,” Mr. Bouflet outlined how Vietnamese enterprises can adapt to meet the EU’s increasingly stringent green standards, crucial for sustaining market access.
He highlighted key EU initiatives like the Green Deal, Farm to Fork Strategy, and Deforestation-Free Products Regulation, which focus on sustainable production, transparency, and environmental impact reduction.