About our Wine & Spirits Sector Committee

The Wine & Spirits Sector Committee represents the biggest international companies in the wines and spirits sector in Vietnam. As a group, we work to promote market access, tax policies, marketing, intellectual property, food safety and social policies related to alcohol. Our mission is to promote self-regulation and good citizenship. The committee also assists, discusses, and negotiates with the authorities regarding taxation, importation and distribution, marketing, and so on.

The W&S SC was formed for the following purposes:

  • Improve European & Vietnamese decision-makers’ understanding of the EU wines & spirits industry;
  • Secure appropriate legislative conditions for production, marketing, distribution and sale of EU wines and spirits in Vietnam;
  • Make sure wines & spirits are not treated differently from other local alcoholic beverages;
  • Access Vietnam’s markets freely and fairly;
  • Encourage the industry to implement high marketing standards;
  • Encourage responsible drinking throughout Vietnam;
  • Identify and share good practices with those involved in harm-reduction prevention programs across Vietnam;
  • Develop Corporate Social Responsibility (CSR) projects in Vietnam;
  • Maintain compliance with Vietnamese competition laws and regulations.

Members and the company they represent must not limit competition. W&S SC’s members and activities, regardless of market share, are prohibited from:

  • Collaborating with competitors to restrict trade;
  • Cartel conduct;
  • Price fixing;
  • Market sharing: agreeing to allocate customers, suppliers or territories;
  • Restricting output: agreeing to restrict, prevent or limit output in a production or supply chain;
  • Bid rigging: agreeing which parties will respond to a tender and/or the price they will bid.

Leadership

OLIVIER FAGES

CHAIRMAN
PERNOD RICARD

Wine & Spirits Sector Committee Members

News

zSpecial Consumption Tax (SCT)

Sep 2024 & April 2025: W&S SC sent letters to the relevant Government bodies and National Assembly, advocating for the postponement of the implementation of the revised SCT; the implementation of effective measures to combat illicit trade and promote responsible drinking; and a thorough review to assess the tax structure and rates.

July 2024 – April 2025: W&S SC actively participated in government-led seminars and stakeholder workshops on SCT, consistently delivering its advocacy messages. W&S SC also engaged with the EU Delegation to Vietnam to ensure alignment and strengthen support for its position.

April 2025: W&S SC presented its must-win battle on SCT at the Whitebook Launch, calling for deferring any proposed increase at this time and reconvening the proposal when we have clarity on tariffs and its impact. These adjustments aim to support legitimate wine & spirit trade, protect related industries, and ensure a fairer market environment. 

Law on Advertising

March & April 2025: W&S SC attended the Workshop regarding Draft Advertising Law (amended) organised by the National Assembly’s Committee on Culture and Social Affairs.

Extended Producer Responsibility (EPR)

W&S SC, in collaboration with the Mobility Sector Committee; Nutrition Foods Group Sector Committee (NFG); Food, Agri and Aqua Business Sector Committee (FAABS), and Green Growth Sector Committee (GGSC), has been actively engaged in EPR-related discussions through the dedicated task force. This task force sent letters to relevant authorities, addressing key concerns regarding the EPR implementation timeline and recycling methods.

Others

Food Safety: W&S SC sent a joint comment letter with Nutrition Foods Group Sector Committee (NFG) on the Draft Dossier proposing the development of the revised Law on Food Safety. 

Prevention and Control of Non-Communicable Diseases: W&S SC submitted recommendations to WHO and UN on the Prevention and Control of Non-Communicable Diseases (NCDs), focusing on the Key Priority Areas in the WHO Director General’s Report

Responsible Drinking: W&S SC members remain committed to and actively participate in the Responsible Drinking Initiative, reinforcing the industry’s role in promoting responsible consumption and public health awareness.

Publications

2025 Whitebook_Wine & Spirits: ENG | VIE

2024 Whitebook_Wine & Spirits: ENG | VIE

Join the Wine & Spirits
Sector Committee

For inquiries, kindly contact:

Sector Committee Coordinator Ms. Dinh Thi Thai LINH
Email: linh.dinh@eurochamvn.org
Mobile: (+84) 865 450 413

Marieke Van Der PIJL

VICE CHAIR

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